CHOCOSHO.COM
FOUNDER / CREATIVE DIRECTOR

2003–2005
CHOCOSHO.COM was an online retail/wholesale fashion company from 2003-2010. My job responsibilities as Founder and Creative Director of CHOCOSHO included a wide range of creative and administrative duties: public relations, graphic design, GUI, management, purchasing, wholesale production, and distribution. Chocosho represented over 60 fashion designers. I generated press from Nylon, Lucky, Elle Girl, YM, Bust, Venus, Frankie, and Seventeen magazines. In October 2005, I sold my half of the business to my co-founder, Efy Tal, who continued to run CHOCOSHO through 2010.